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Promet - Traffic&Transportation journal

Accelerating Discoveries in Traffic Science

Accelerating Discoveries in Traffic Science

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Copyright (c) 2024 Josip Kasum, Zvonko Gržetić, Eli Marušić

Contribution to the Development of General Model of Management and Strategic Decision-Making ...

Authors:Josip Kasum, Zvonko Gržetić, Eli Marušić

Abstract

It is assumed that in strategic decision-making in managingnautical tourism p01ts (NTP) various decisions are made onthe basis of desc1iptions, calculations, statistic, economic andother indicators, and also of inadequate number of precise indicators(Branch, A. E., 1998). Therefore, strategic decision-making is slightly uncertain, which, it is assumed, may bemodified. This article explores the new measuring elements.They are developed on the sample of 47 NTPs in the archipelagicsea of the Republic of Croatia. It is assumed that by applyingthe new measuring elements it will consequently result inlowering the unreliability of strategic managing, which willeventually increase the profit of NTP.

Keywords:

References

  1. Branch A., E., (1998) Maritime Economics, Management

    and Marketing, Stanley Thomes, Cheltenham.

    Kasum J., (2003) Updating Sea Chai1S and Navigational

    Publications, London, The Journal of Navigation, Vol.

    ; The Royal Institute for Navigation.

    Kasum J. eta!., (2004)Application of Internet for Automatic

    Reambulation, Dubrovnik, IEEE MELECON.

    Resolutions of the International Hydrographic Organization,

    IHO, Monaco.

    Stopford M., (2004) Maritime Economics. Routledge,

    pp. 29-35.

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